This page features all 40 of our exhibitors. The list is currently being updated.
Chinese brands
Aentos is a modern fragrance brand that believes in the power of slowing down and self-care. Our aim is to create fragrances that inspire mindful living and empower individuals in their pursuit of wellness. We believe that by taking time to care for ourselves, we can learn to care for the world and those around us. Our products are designed to encourage a slower, more intentional lifestyle and promote a greater connection with oneself and the environment.
是一个专注香气艺术的慢生活品牌，将自然的力量与感官的体验凝练于香气之中。我们从森林、土壤与大地元素中汲取灵感，让每一缕香气承载自然的能量与生命的脉动。我们相信慢生活和自我关注的力量，专注在五官感受中汲取灵感，在细节和瞬间里重新塑造对于生活、对自我的理解。
Naturalist Perfume Brand Featuring Eastern Philosophy
Chujian: With scent as its medium, Chujian presents the Eastern Olfactory Symphony—drawing inspiration from Eastern philosophy and the rich tapestry of mountains, rivers, and cultural heritage. We create naturally pure and delightful perfumes, fragrances, and body care products. By prioritizing indigenous Chinese botanical ingredients, we collaborate with world-leading fragrance houses and esteemed perfumers globally in a profound co-creation process. Our scents forge connections among all beings in nature, infusing our products with the essence of history, landscapes, lakes, seas, and wilderness—endowing each creation with a uniquely Eastern botanical poetry.
ChuJian utilizes scent as a medium, intricately weaving together natural origins and cultural depth. It transcends the mere creation of fragrance products, aspiring to become the “Scent Proposer” of Eastern living aesthetics. By employing olfactory artistry, the brand reinterprets the DNA of Chinese beauty, achieving a creative revitalization of timeless traditions within a contemporary context.
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中文：东方哲学自然主义香气品牌
初柬：以香为柬，邂逅东方香序，汲取东方哲学与山川人文灵感，打造自然纯净愉悦的香水、香氛及身体护理产品。优先选用中国本土植物成分，与世界领先香精公司合作，联合全球一线调香师深度共创，以香气连接自然万物，将历史人文、山川湖海及自然精神融入品牌，赋予产品独特的东方草本香韵。
初柬以气味为纽带，融合自然本源与人文厚度，不仅着眼于香氛产品本身，更致力于成为东方生活美学的”香气提案者”。以香气为载体重新解构中国美学基因，在当代语境中完成传统文化的创造性表达。
cottee is a small brand that loves collecting little things that may be useless, but bring joy.
We once ran a neighborhood café in Shanghai for over a decade. Guests would often say, “More than the coffee itself, what I love is this place — the soft background sounds, the inviting aromas, the warmth and buzz.”Then cottee grew out of a simple thought: what if you could take the scent of a café with you?
cottee’s first Perfume collection is about travel, inspired by the cities we have visited.
Travel is a suitcase that won’t quite close, a gallery of photos taking up memory you can’t bear to delete, souvenirs collecting dust whose names you’ve forgotten, and a whiff of air that brings it all back.
cottee Traveler’s Plan Perfume captures these journey-born essences in a hip flask. When travel feels out of reach, just spritz a little magic. No visa and no boarding pass—through scent, you can go wherever you like.
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cottee是个小品牌，喜欢收集一些没用但快乐的小事情。
我们在上海开过一家社区咖啡馆，一开就是十几年。店里常听客人说 :“除了爱喝咖啡，更喜欢的是咖啡馆这样一个四周有些微声响和好闻气味的地方，热闹温暖。”cottee 就从这个“能不能把咖啡馆的气味打包带走”的念头里长了出来。
cottee的第一个香水系列关于旅行，灵感来自我们曾经去过的城市。
旅行是关不上又收不动的箱子，是很多张挤占内存却舍不得删的照片，是放到落灰忘了姓名的纪念品,以及一团闻到了才会解锁记忆的当地空气。
「cottee 旅行者计划」系列香水,把这些旅途中的味道装进“小酒壶”,没时间出去玩的时候，就拿出来喷一喷。不需要签证和机票，在气味里，我们可以想去哪里，就去哪里。
CPL Aromas is an independent, family-owned international fragrance house founded in 1971 in the United Kingdom by brothers Michael and Terry Pickthall. It is positioned as one of the largest fragrance composition houses in the world, specializing exclusively in the creation of unique fragrances for a wide range of applications (fine fragrances, personal care, home fragrances, and household products). The company operates dozens of sites worldwide and serves clients in more than 100 countries, with a strong emphasis on creativity, innovation, and sustainability.
Ebers Papyrus, a name inspired by the ancient Egyptian medical text Ebers Papyrus – humanity’s earliest recorded aromatherapy manuscript from 3,600 years ago, which ignites our mission to heal the soul through fragrance.
Partnering with a century-old international fragrance institution, we specialize in crafting high-quality original therapeutic fragrances and premium fragrance-infused personal care collections. By selecting natural botanical extracts and blending them with masterful perfumery techniques, we weave healing scents into every moment of daily life.
We are dedicated to awakening profound inner tranquility, unlocking inherent strength within each user, and helping you rediscover the power of self-love.
EBERS PAPYRUS，品牌名源自古埃及医典《伊伯斯莎草书》(EBERS PAPYRUS)—这部3600年前的人类首部芳疗古籍，启迪我们以香气疗愈心灵的使命。
携手百年国际香料机构，我们专注研创高品质的原创疗愈香氛与高品质香氛个护系列。精选天然植萃，融合精湛调香技艺，将疗愈香气融入生活的每一刻。
我们致力于唤醒体验者内心的深层安宁，激发内在能量，助您找回爱自己的力量。
Founded in Shanghai in 2018, effortless is a contemporary personal care house inspired by the wisdom of Chinese philosophy.
Drawing from the founders’ backgrounds in physics and industrial design, the brand combines rigorous formulation science with carefully sourced natural ingredients and fragrances crafted from pure essential oils, bringing deeper meaning to everyday care.
At the heart of effortless lies a simple belief: personal care is more than a daily routine. It is a practice of awareness.
Through products and experiences designed to nurture both body and mind, effortless invites people to slow down, reconnect with themselves, and discover a more conscious way of living.
effortless无忧哲理创立于2018年，是一个受中国传统哲学智慧启发的当代高端个人护理品牌。
源于创始人物理学与工业设计的专业背景，品牌将严谨的配方科学、甄选自全球的优质天然原料，以及由纯天然精油调制的香气融为一体，为日常护理赋予更深层的意义。
在effortless无忧哲理看来，护理不应只是日复一日的例行程序，更是一种觉察生活的实践。
通过滋养身心的产品与体验，我们希望帮助人们放慢脚步，重新连接自我，在日常之中发现更清醒、更有意识的生活方式。
Être is an Indonesian niche fragrance house founded in 2022 by Lygia and Tiara. Created with the ambition of bringing a fresh perspective to Indonesia’s perfume industry, the brand combines French perfumery expertise with Indonesian craftsmanship. Its fragrances are formulated in Grasse, designed in Paris, and manufactured in Indonesia, reflecting a dialogue between European perfumery traditions and Southeast Asian creativity.
Être creates gender-neutral fragrances that celebrate the power of scent to evoke emotions, memories, and identity. Each collection explores themes of self-expression, personal growth, and meaningful places, with compositions inspired by nature, travel, and human experiences. The brand’s creations balance sophistication with accessibility, offering contemporary perfumes that are both artistic and wearable.
Through collections such as Collection Classic and Deux, inspired by the landscapes of Bali, Être has established itself as one of Indonesia’s most promising niche fragrance houses, known for its refined storytelling and modern olfactory approach.
L’CLOCHE is an independent Thai perfume house creating artistic fragrances inspired by memory, lived experience, and identity where scent becomes a poetic echo of life.
MANGLA, a Tibetan word meaning “Path to Healing,” represents the spirit’s return to wholeness—a journey of inner healing.
Our vision is to emerge as a world-renowned sanctuary of Tibetan-inspired wellness, harnessing the power of nature to become a wellspring of restorative energy.
Every product is mindfully handcrafted from natural ingredients, embodying a commitment to sustainability and sharing the enduring wisdom of the Himalayas.
We strive to bridge the serene energy of the Himalayas with modern life, empowering our users to cultivate lasting happiness and profound peace.
MANGLA 缦拉，音译于藏语，寓意 “治愈之路”。代表着精神的归途之境，治愈自我的精神旅程。我们致力于成为全球领先的藏式人文健康品牌，打造自然疗愈的能量之源。
我们用天然原料手工制作、兼顾可持续理念的产品传达喜马拉雅文化智慧，希望将喜马拉雅山脉的自然能量融入用户生活，给予人们幸福与平静的能量。
Rooted in Shanghai and Paris, Narratus Olfactory Design blossoms through the alchemy of Sino-French perfumers and designers. When Gallic elegance marries with Oriental poetics, our fragrance transcends cultures, time, and space. We devote ourselves to creating extraordinary sensorial tales where ephemeral moment crystalizes into eternal verses.
Nell’Inconscio – 第⼆间 is an abstract sensory journey delving deep into the hinterland of the unconscious. Breaking through the boundaries of superficial consciousness, it lays bare the innate essence of human beings. This olfactory art project was started in 2025 by Italian perfumer Francesco Vidili, dedicated to exploring the hidden bond between scent, the subconscious and primal emotions. The project creates a pure commercial-free creative haven for perfumers, stripping raw materials of their utilitarian nature and turning aromatic ingredients into interconnected narrative vessels. Granted full artistic freedom, every creator interprets each fragrance through profound self-reflection. All rigid artistic frameworks are rejected within this space. Only by casting off external constraints can one step into 第⼆间（The Second Chamber), a realm exclusive to one’s inner self.
Nell’Inconscio – 第⼆间是深⼊潜意识腹地的抽象感官之旅，冲破表层意识的边界，展露⼈⼼内在本 源。 该嗅觉艺术项⽬由意⼤利调⾹师Francesco Vidili于2025年创⽴，专注探寻⽓味与潜意识、本能情绪 的隐秘联结。 项⽬为调⾹师打造隔绝商业化的纯粹创作空间，消解原料的⼯具属性，让⾹⽓原料成为承载精神的 叙事载体；创作者拥有完全创作⾃由，以深度⾃我审视演绎每⼀⽀⽓味。 这⾥拒绝所有制式化艺术框架，唯有褪去外界规训，才可⾛进专属于内在⾃我的第⼆间。
NOMR is an independent Thai niche fragrance house founded in 2025 by perfumer Anunsith Wongkornvanich (Sea). The brand approaches perfume as an emotional archive, creating scents inspired by personal memories, everyday moments, and individual identity rather than traditional luxury.
Its fragrances reinterpret Thai cultural references and locally inspired ingredients—such as Thai tea, pandan, lemongrass, tropical flowers, and aromatic herbs—through a contemporary, artistic lens. Designed as gender-neutral creations, NOMR’s perfumes tell intimate stories while celebrating Thailand’s rich sensory heritage.
Despite being a young brand, NOMR has quickly gained recognition among niche fragrance enthusiasts for its distinctive storytelling and innovative olfactory compositions.
OUTIS is an energy-healing fragrance brand inspired by mysticism, Eastern wisdom, and the intelligence of nature. Guided by the philosophy “All-encompassing, needing no name,” the brand embraces a state beyond labels and definitions—where all things coexist, nurture, and return to their original essence.
Drawing from natural botanicals, traditional herbal knowledge, astrology, and color energy systems, OUTIS creates fragrances that connect scent with emotion, consciousness, and inner exploration. Each creation is designed not only as a perfume, but as a sensory ritual that supports balance, presence, and self-discovery.
At the heart of the brand is a commitment to exploring the relationship between fragrance and human energy. Through scent, OUTIS invites individuals to reconnect with themselves, restore inner harmony, and cultivate a deeper connection with nature, spirit, and the unseen dimensions of life.
毋名（Outis）诞生于对自然能量与内在探索的持续关注，是一个以神秘学与东方智慧为灵感的能量疗愈香氛品牌。品牌秉持“包罗万有，毋需有名”的理念，相信万物本自具足，不应被定义所束缚。
我们将自然植物、中药香材、占星学、色彩能量系统等多元灵感融入香气创作，以气味为媒介，连接情绪、感知与内在精神世界。每一款作品不仅是一支香水，更是一场关于自我觉察与能量平衡的感官体验。
毋名致力于探索香气与身心能量之间的关系，希望在日常使用中，为人们创造疗愈、宁静与觉察的时刻，唤醒与自然、自我及世界更深层的连接。
Perfumers Journey is a Thai niche fragrance house that takes an educational and experiential approach to perfumery. The brand was created with the idea of introducing people to the world of fragrance in a more intimate way, connecting scent creation to a true journey of discovery.
It draws inspiration from the “journey of the perfumer,” from learning raw materials to the final composition, aiming to share the craft, process, and sensitivity behind perfume making. Its creations typically feature modern, often unisex compositions designed to be both wearable and emotionally evocative.
Through its collections, Perfumers Journey seeks to make perfumery more accessible and meaningful, inviting individuals to explore fragrance as a personal and evolving sensory experience.
Perfume is a silent language, still undeciphered. It is not meant to be understood, but felt. QICUNJIU awakens deep inner movements in those who know how to listen to the unseen. It is born from an ancient resonance: that of the primordial Orient, plants rooted in the earth, and the subtle forces that move through all living things. A fragrance of Qi, suspended between matter and breath. With each inhale, it invites a return to a clear, balanced rhythm, aligned between heaven and earth.
SARANGHAEYO is a South Korean niche fragrance house founded in 2020 by photographer and fragrance entrepreneur Sung Soo Kim. The brand transforms real-life memories, emotions, and meaningful places into deeply personal olfactory experiences. Its name, Saranghaeyo (사랑해요), means “I love you” in Korean, reflecting the brand’s focus on human connection, authenticity, and emotional storytelling.
Crafted with a distinctly Korean aesthetic, SARANGHAEYO fragrances are produced using premium raw materials sourced from around the world and undergo a traditional two-month low-temperature maturation process to enhance their richness, longevity, and natural character. The collection features highly concentrated, gender-neutral perfumes designed to evoke memories and reconnect the wearer with their truest self.
to Define is an evocative perfume and fragrance brand born from everyday stories. We capture fleeting emotions and memories, crafting scents that evolve like poetry over time. We make fragrance a living language—expressing your inner world, connecting you to others, and transforming daily rhythms into vibrant, free-flowing moments. We hope that through scent, we build a shared universe of feeling.
Voice From The Sky is an independent perfumer brand established by the second-generation perfumer Tianle in 2019. Tianle seeks to draw inspiration from different artistic and cultural backgrounds, showcasing the limitless spatial sense and imagination in scent creation.
In the path of succession, I sometimes feel lost. But through the art of making perfumes, I find my true self once more. I use scent to capture life’s moments—surprises, reflections, losses, and dreams. And I wish to share them with you. May this moment of sensory change bring you the comfort you’ve been missing.
品牌简介
「天乐 VOICE FROM THE SKY」，是“香二代”天乐2019年所创立的独立调香师品牌。
「天乐」以他个人的表达语言和香料喜好，试图在创作中追求纯粹的美感和公义，展现气味创作无尽延展的空间感和想象力。
接班的过程使我常常感到困顿，
而在调香中我又重新获得自由。
我用香气记录人生：
惊喜、沉思、失落与盼望，并与你分享。
我期待透过嗅觉收获知⼰，
也希望这片刻的感官转向能为你带来久违了的安慰。
不制做需求，只启发想像。
Founded in 2022, ZHIWUZHI is a fragrance brand that uses scent as a medium, dedicated to Eastern olfactory aesthetics and cultural wellness.
Grounded in modern perfumery technology, we return to Eastern aesthetic and philosophical perspectives, drawing inspiration from natural elements such as herbs, woods, and botanicals to deconstruct and reinterpret the scent memories of this land.
With “healing” as our foundational ethos, we strive to rebuild profound connections between the self, nature, and culture through fragrance.
We believe that scent is not merely a sensory experience, but also a tangible expression of Eastern living aesthetics—a gentle yet resilient spiritual force.
挚物志创立于2022年，是一个以香气为媒介的香氛生活美学品牌，致力于东方嗅觉美学与文化疗愈。
我们从中国古典香谱汲取灵感，摒弃传统的复刻，以具有典型东方自然气息的草、木、药为核心，坚持遵循亚洲嗅觉坐标来创作香气，致力于用气味解构东方哲学与文化，让它成为灵魂疗愈的一剂良药。
我们相信，香气不仅是感官体验，更是东方生活美学的可感表达——一种温柔而坚韧的精神力量。
‘Zhu Fu 竹浮’ echoes the sound of ‘blessing 祝福’ in Chinese. In Chinese culture, bamboo symbolizes good fortune, longevity, and unwavering character. We not only capture the essence of traditional culture visually and tactilely but also infuse the perfume with a symbolic blessing. Each bottle of ‘Zhu Fu’ perfume is like a blessing, allowing users to experience this beautiful meaning while enjoying the fragrance.
We strive to combine modern design techniques with traditional culture to create high-end products that embody both oriental charm and modern aesthetic appeal. Our goal is to gather these precious and beautiful elements, expressing them through the art of fragrance.
竹浮在中文中与‘祝福’同音，在中国文化中，竹子象征着好运、繁荣和坚韧的品格。我们不仅在视觉和触觉上捕捉传统文化的精髓，还将香气的美好祝福融入香水之中。每瓶‘竹浮’香水都像是一份祝福与爱，希望用户在享受香氛的同时，也能感受到这一美好的寓意。
我们努力将现代设计技法与传统文化相结合，创造出既具有古典东方韵味又富有现代审美吸引力的高端产品。我们的目标是收集这些珍贵的沧海遗珠，并通过香气的艺术表达给用户。
The Olfactory Bookshop
Launched in 2016, Nez, the olfactory magazine is the flagship of Nez’s editorial production, offering every six months a wide range of content dedicated to olfactory culture in all its forms.
Published in both French and English, it is distributed in France and worldwide through bookstores, concept stores, independent perfumeries, and online.
While perfume—from plant to bottle—is a central theme, the magazine also explores all areas of life where our sense of smell plays a role: art, health, science, through an approach that is at once analytical and critical, anthropological and historical.
Niche by Nez, the leading magazine on independent perfumery, explores every aspect of a rapidly expanding global market. Published annually in both French and English, this bilingual magazine offers a comprehensive overview of niche perfumery through special reports, brand and fragrance profiles, and features on raw materials.
• 25,000 copies • Distributed free of charge at major perfume events worldwide • One issue per year (April) • 80 pages
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