Pendant trois jours, plus de vingt conférences, conversations et rencontres en anglais donnent la parole à celles et ceux qui font aujourd’hui la parfumerie en Asie : parfumeurs, fondateurs de marques et experts. La première journée offre aux professionnels un temps d’échange privilégié, avant que les Smell Talks ne se poursuivent avec l’ensemble des visiteurs.
De la Chine à la Corée, de la Thaïlande au Japon, en passant par l’Inde, l’Indonésie ou les Philippines, ils explorent une scène en pleine effervescence, ses marchés, ses cultures et surtout ses nouvelles écritures olfactives.
Au programme : nouvelles scènes indépendantes, ingrédients et savoir-faire locaux, tendances olfactives, design et storytelling, retail et développement international… avec une place centrale accordée au parfum lui-même, senti et commenté sur scène.
WHY YOU SHOULD CARE ABOUT ASIAN PERFUMERY – An introduction with Dao Nguyen
Dao Nguyen, Founder (Essenzia by Dao)
MARKET INSIGHTS – Southeast Asia: The New Codes of Niche Perfumery
Nuntiya Wattanaarpa, Perfumer (CPL Aromas) - John Costas Norbert, Business Development Manager (CPL Aromas)
BRAND SPOTLIGHT – Alchemist – Indonesia
Naya Tinanda Nabila, Founder & CEO (Alchemist Fragrance)
STORYTELLING – Scents of Life: Fragrances and Personal Stories
Zhang Pengcheng, Co-founder & COO (To Define) - Tianle Feng, Founder & Perfumer (Voice From The Sky) - Paweekorn "Som" Supina, Co-founder (La Joie) - Chutikarn "Pu" Parapibool, Co-founder (La Joie)
BRAND SPOTLIGHT – Mangla – China
Deji Duowa, Founder Founder (Mangla)
OLFACTIVE TRENDS – The New Thai Perfumery: Reinventing Local Ingredients
Prin Lomros, Founder & Perfumer (Prin) - Anunsith "Sea" Wongkornvanich, Founder & Perfumer (Nomr)
EXPERT IMPRESSIONS – EAST MEETS WEST – Day 1
Sarah Bouasse, Journalist & Author (Nez) - Guillaume Tesson, Journalist (Nez)
WHY YOU SHOULD CARE ABOUT ASIAN PERFUMERY – An introduction with Dao Nguyen
Dao Nguyen, Founder (Essenzia by Dao)
MARKET INSIGHTS – What’s Shaping China’s Fragrance Market Today?
Jing Li, Fragrance Evaluation Specialist Trainer - Bin Shen, Content Creator
OLFACTIVE TRENDS – A Chinese Take on Gourmand Fragrances
Bobber Wang, Founder (Zhufu) - Tianle Feng, Founder & Perfumer (Voice From The Sky)
BRAND SPOTLIGHT – Qi Cun Jiu – China
Dongyan Wang, Founder (Qi Cun Jiu)
RETAIL & BUSINESS – Perfume & Coffee: How Alchemist Built a Brand Ecosystem
Naya Tinanda Nabila, Founder & CEO (Alchemist Fragrance)
WHY YOU SHOULD CARE ABOUT ASIAN PERFUMERY – An introduction with Dao Nguyen
Dao Nguyen, Founder (Essenzia by Dao)
BRAND SPOTLIGHT – Wren Atelier – Philippines
Renato Lopena Jr., Founder & Perfumer (Wren Atelier)
OLFACTIVE TRENDS – Naturality: Two Contemporary Perspectives
Sarah Ching, Co-founder (Aentos) - Noppamon “Nok” Swangwiboonpong, Founder (Sakuna Fragrance)
CREATIVE SCENE – From Sake to Autumn Leaves: Contemporary Japanese Niche Perfumery
Daiki Yamane, Founder & Perfumer (Liberta Perfume)
EXPERT IMPRESSIONS – EAST MEETS WEST – Day 2
Elise Pierre, Perfumer (CPL Aromas) - Francesco Vidili, Founder & Perfumer (Nell’Inconscio)
WHY YOU SHOULD CARE ABOUT ASIAN PERFUMERY – An introduction with Dao Nguyen
Dao Nguyen, Founder (Essenzia by Dao)
MARKET INSIGHTS – The New Directions of Korean Perfumery
Seoyeon Chang, Business Development Manager (CPL Aromas) - Kevin Mathys, Perfumer (CPL Aromas)
BRAND SPOTLIGHT – Pesade – South Korea
Youngkyo Mok, Founder (Pesade)
CREATIVE SCENE – Thailand’s New Generation of Fragrance Creators
Sakul Pawasuttikul, Co-founder & Perfumer (Perfumer’s Journey) - Rémi Lantieri-Jullien, Perfumer in Residence (Creative Economy Agency)
STORYTELLING – Embracing Imperfection: Fragrance, Emotion & Healing
Thaksin "Artt" Punsan, Co-Founder & Director of Operations (Artepolé) - Atthaphorn "Porr" Santhawee, Co-Founder & Marketing Director (Artepolé)
WHY YOU SHOULD CARE ABOUT ASIAN PERFUMERY – An introduction with Dao Nguyen
Dao Nguyen, Founder (Essenzia by Dao)
BRAND SPOTLIGHT – Sasva – India
Sriman Aditya Subramanian, Founder (Sasva)
OLFACTIVE TRENDS – A Chinese Take on Gourmand Fragrances
Bobber Wang, Founder (Zhufu) - Tianle Feng, Founder & Perfumer (Voice From The Sky)
RETAIL & BUSINESS – Scaling Up While Being Niche: The Korean Perspective
Jun Lim, Founder & Creative Director (Born To Stand Out)