Paris Perfume Week Night will be the festive highlight of a week packed with experiences. Join us on 10 April in the new perfume district on Rue Saint-Honoré to discover the many perfume boutiques from a unique perspective. And all this just a stone’s throw from the Palais Brongniart.
These boutiques have already confirmed their participation
Acqua Di Parma, BDK Parfums, Byredo, Diptyque, Divine, Dusita, Fragonard, Granado, Initio Parfums privés, L’Artisan Parfumeur, Matière Première, Molinard, Nishane, Room 1015, Serge Lutens, Solférino, Spoturno, Xerjoff
More to come… stay tuned!
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Click on the logos to find out more about the evening’s programme!
Step into the refined world of Acqua di Parma through an elegant and sensory experience.
On the program: discover the house’s iconic fragrances in a sophisticated setting, with exclusive activities highlighting the art of perfume and Acqua di Parma’s unique Italian craftsmanship. Each visit invites guests to explore the nuances and raw materials that define the brand’s timeless signature.
A chic and immersive experience, blending elegance, tradition, and olfactory discovery.
The Maison’s universe is unveiled in its very first flagship store, located in the heart of Paris on the prestigious Rue Saint-Honoré. The boutique is designed as a perfect urban showcase to highlight the creations, while also serving as a haven away from the city’s hustle and bustle.
Imagined by David Benedek as a contemporary olfactory library, it allows visitors to discover the full range of creations, explore their stories, and experience the raw materials used in each formulation.
Discover the world of BDK Parfums through an immersive and personalized in-store experience.
For this special activation, receive a complimentary set of 8 fragrance samples with any purchase of a 100 ml bottle. Guests will also be invited to take part in an interactive scent profile quiz, designed to help our fragrance experts guide them toward the perfume that best matches their personality and preferences.
The spotlight will be on Velvet Tonka Extrait and Impadia, with a dedicated presentation of their key raw materials, offering a deeper insight into the inspiration and composition behind these creations.
An engaging journey into the art of fragrance, blending discovery, expertise, and personalization.
Byredo was founded in Stockholm in 2006 by Ben Gorham. Born from a desire to translate memories and emotions into objects and experiences, Byredo takes a sensorial-led approach to creativity.
With a multidisciplinary vision spanning fragrance, makeup, home, and crafted accessories, the brand builds a living library of collective memories and cultural references, offering pieces that are both personal and universal. Each creation is conceived with uncompromising attention to raw materials, form, and storytelling, embodying the tension between Scandinavian minimalism and bold artistic expression.
Today, Byredo speaks to a global community across more than 40 countries, through an exclusive network of immersive flagship spaces and high-end retailers. At its heart, the brand remains committed to creativity as a force for meaning: making timeless objects that resonate deeply in people’s lives.
Born in the 1960s, in the artistic effervescence of Saint Germain, Paris, Diptyque is a creator of singular perfumes for the self and for the home, scented skincare products and decorative objects. These creations are as many escapes where the imagination wanders.
Mixing reverie and reality, nature and art, Diptyque opens the doors to a timeless, fragrant, and abundant universe, where scents, dancing letters, captivating illustrations and patterns evoke beloved places and shared moments.
Step into the poetic world of Diptyque for an exceptional experience celebrating the art of fragrance and home.
On the program: a complimentary glass of champagne to accompany your visit, along with a personalized engraving activity on candles and perfumes with any purchase.
An elegant, bespoke experience where each creation becomes unique, blending artisanal craftsmanship with the signature refinement of Diptyque.
Détails de la Perfume Night
The shop will be open until 10 pm on Friday 10 April!
Taking the time to create, without pressure or deadlines. Breaking free from trends. Daring to explore new olfactory figures.
No advertising. Just the magic of word of mouth. This guiding thread has defined DIVINE for 40 years. Our ambition: to be a free and poetic perfume house.
In 1926, our company was nothing more than a small artisanal perfumery, where we distilled local flowers and plants to produce perfume concentrates, essential oils, and other floral absolutes. Over time, our perfumery has grown under the leadership of its directors—three generations before us who knew how to develop our House. From a simple workshop, Fragonard has evolved over nine decades into a whole universe, now comprising three factories, six museums, and twenty-four boutiques.
Founded in Rio de Janeiro in 1870, Granado is Brazil’s most traditional perfumery. Appreciated by generations of Brazilians, our fragrances are inspired by our rich century-old heritage and enriched with herbs, plants, and flowers native to the country.
Step into the captivating world of Initio through an immersive sensory experience at the crossroads of fragrance and emotion.
On the program: a live DJ setting the tone with a vibrant and contemporary atmosphere, alongside a neuroscience-inspired workshop exploring the connection between scent, sensations, and emotional responses.
An invitation to discover fragrance from a new perspective, where science and music come together to awaken the senses and reveal the full power of Initio’s creations.
L’Artisan Parfumeur is an iconic French fragrance house known for its creative, distinctive, and artisanal approach to perfumery. Founded with the idea of reimagining fragrance through original compositions and high-quality raw materials, the brand offers creations that are often bold and inspired by nature, travel, and emotion.
Each fragrance is conceived as a work of art, with careful attention paid to composition, balance, and the richness of ingredients. L’Artisan Parfumeur stands out for its unique olfactory identity, blending tradition with modernity, and for its commitment to creating scents that tell a story and deliver a truly immersive sensory experience.
Founded in 2019 by Aurélien Guichard, Caius von Knorring, and Cédric Meiffret, the fragrance house Matière Première stands out for its unique approach to perfumery, centered on the raw expression of an exceptional natural ingredient. Aurélien Guichard, Founder and Perfumer, elevates each chosen ingredient through contemporary compositions with a distinctive, long-lasting sillage. Placing excellence in quality at the heart of its approach, the House cultivates its own roses and tuberoses through organic farming in the Grasse region. Aurélien Guichard is the only perfumer in the world to grow his own ingredients.
The flagship boutique in rue Saint Honoré was opened in June 2025. It was conceived to reflect Matière Première deep connection to raw materials, expressed through a contemporary, minimalist aesthetic.
Fondée en 1849 à Grasse, berceau de la parfumerie, la Maison Molinard incarne l’excellence du savoir-faire olfactif français depuis plus de 175 ans. Restée familiale et indépendante à travers cinq générations, elle cultive un héritage précieux tout en s’inscrivant dans une vision résolument contemporaine du parfum.
Réputée pour ses créations iconiques et audacieuses, à l’image de Habanita, la maison célèbre une parfumerie libre, expressive et profondément sensorielle. Chaque fragrance est pensée comme une émotion, une alchimie de matières nobles soigneusement sélectionnées et travaillées avec exigence.
Entre tradition et modernité, Molinard perpétue un art de vivre à la française, où le parfum devient une véritable signature personnelle.
Nishane is a niche fragrance house founded in Istanbul, known for its luxurious, bold, and long-lasting perfumes. Inspired by Turkish heritage as well as global influences, the brand aims to create distinctive scents that evoke emotions, memories, and personal stories.
Nishane places strong emphasis on high-quality ingredients and rich, complex compositions, often characterized by powerful sillage and longevity. Each fragrance is designed as a statement, blending modern perfumery with cultural depth, and reflecting the brand’s vision of celebrating individuality through scent.
Embracing the ideals of counterculture, Michael Partouche, a.k.a. ‘Dr. Mike’ – a musician at heart, a pharmacist by training – chose perfume as his medium of expression. From these two worlds, which are polar opposites, Room 1015 was born. The fragrance becomes a symbol of rebellion, a banner inspired by musical movements, philosophies and alternative spiritualities. While counterculture certainly has its own language, literature and sound, Room 1015 (the infamous Californian hotel room most scarred by the history of Rock ’n’ Roll) now gives it a scent, with nostalgic undertones, imbued with total freedom. An olfactory manifesto oscillating between the punk movement, artificial paradises, the sexual revolution and transcendental meditation.
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Room 1015 will be hosting a pop-up shop from 9 to 11 April at 45 Rue Vivienne, near the Palais Brongniart.
On Friday evening, a special event will bring guests together with Jérôme Di Marino, the brand’s perfumer, who will present the technical approach and raw materials behind the Poppy Riot fragrance. Meanwhile, founder Michael Partouche will share the brand’s history as well as the creative inspiration behind Poppy Riot and its campaign. Visitors will also be able to have their Room 1015 fragrance, available to purchase on site, personalised in a relaxed atmosphere with music and drinks. The pop-up will be decorated with visuals from the Poppy Riot campaign, featuring various artists from the creative scene (illustrators, musicians, dancers, etc.).
Détails de la Perfume Night
On Friday evening, a special event will bring guests together with Jérôme Di Marino, the brand’s perfumer, who will present the technical approach and raw materials behind the Poppy Riot fragrance. Meanwhile, founder Michael Partouche will share the brand’s history as well as the creative inspiration behind Poppy Riot and its campaign. Visitors will also be able to have their Room 1015 fragrance, available to purchase on site, personalised in a relaxed atmosphere with music and drinks. The pop-up will be decorated with visuals from the Poppy Riot campaign, featuring various artists from the creative scene (illustrators, musicians, dancers, etc.).
Serge Lutens is a renowned French fragrance house known for its artistic, conceptual, and highly distinctive approach to perfumery. Founded by Serge Lutens, the brand is celebrated for its rich, evocative scents that often explore unusual accords, deep contrasts, and a strong narrative dimension.
The house places great emphasis on creativity and olfactory storytelling, with fragrances that are designed to be expressive, sometimes unconventional, and deeply personal. Many creations are developed in collaboration with master perfumer Christopher Sheldrake, resulting in compositions that are both sophisticated and timeless. Serge Lutens is widely regarded as a reference in niche perfumery, blending elegance, intensity, and a unique artistic vision.
Solférino is a fragrance house that embodies a refined and contemporary approach to perfumery, with a focus on quality, creativity, and elegance. Its creations are designed to offer distinctive olfactory signatures, often balancing modern compositions with a sense of timeless sophistication.
The brand places importance on carefully selected raw materials and thoughtful construction of its fragrances, aiming to deliver scents that are both expressive and well-balanced. Through its collections, Solférino seeks to offer a sensory experience that highlights individuality while maintaining a cohesive and elegant identity.
Step into the refined world of Solférino for an exclusive experience celebrating elegance and olfactory artistry.
On the program: a welcome glass of champagne, a selection of delicate mignardises, followed by a cocktail in a warm and sophisticated atmosphere. A master perfumer will be उपस्थित to share the house’s expertise, unveil the secrets behind each creation, and guide you through Solférino’s distinctive fragrances.
A unique sensory journey where the art of perfume meets the art of hospitality.
Spoturno is a French fragrance house that draws inspiration from heritage, craftsmanship, and a deep connection to perfumery tradition. The brand is known for creating refined and characterful scents that reflect a balance between classic elegance and contemporary sensibility.
Spoturno emphasizes the use of high-quality ingredients and carefully crafted compositions, aiming to deliver fragrances that are both distinctive and harmonious. Each creation is designed to express a clear olfactory identity, offering a sophisticated and authentic sensory experience rooted in the art of fine perfumery.
Xerjoff is an Italian luxury fragrance house renowned for its opulent, high-end approach to perfumery. Founded by Sergio Momo, the brand is celebrated for combining rare and precious raw materials with exceptional craftsmanship to create sophisticated and memorable scents.
Xerjoff fragrances are often rich, complex, and highly distinctive, with a strong emphasis on quality, performance, and artistic expression. The house blends Italian elegance with global inspiration, offering collections that range from bold and intense compositions to more refined and delicate creations, all designed to evoke emotion and individuality.