Dive into the heart of China’s perfume market
For two days, attend around fifteen conferences and panel discussions in English, bringing together experts, creators, brands, and observers of the Chinese market to explore its challenges, trends, and future outlook. These topics will be placed in a broader international context, with a particular focus on the French market.
On the agenda: an overview of the market and its strategic potential, the influence of social media and the digital ecosystem, market access and regulations, new aesthetics and design, storytelling tailored to Chinese audiences, evolving olfactory tastes and cultural preferences, and more.
Orchestrated and hosted by Dao Nguyen (essenziabydao.com)
The event is fully booked. Please click here to watch our Smell Talks via livestream video.
- Smell Talks
Fri 26 September
10:30 - 11:10
Why the Chinese fragrance market remains a major strategic stake
With: Dao Nguyen (Founder Essenzia ByDao) - Dana Vitkovskaya (Directrice globale Fine Fragrance Robertet)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Fri 26 September
11:20 - 12:00
Is China (still) an eldorado for niche perfumes? French adventures in China
With: Grégoire Grandchamp (Founder & CEO Next Beauty) - Michel Gutsatz (CEO Le Jardin Retrouvé)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Fri 26 September
12:10 - 12:50
How Chinese iconic ingredients can inspire global perfumery
With: Florent di Marino (Fine Fragrance Perfumer Symrise) - Valérie Guo (Marketing Lead Fine Fragrance China Symrise) - Waveman (Perfumer Damfool)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Fri 26 September
14:00 - 14:40
Zoom on China’s unique social media and digital ecosystem
With: Yewen Zhang (Business Development Manager Europe T-Mall Global, Alibaba Group), Olivia Plotnick (Founder Waisocial)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Fri 26 September
14:50 - 15:30
Market access and compliance in China
With: Aline Hu (Business Development Manager Europe T-Mall Global, Alibaba Group) - Michel Gutsatz (CEO Le Jardin Retrouvé)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Fri 26 September
15:40 - 16:20
Reinventing the retail experience in China
With: Lulu Yu (Co-founder Next Beauty) - Sarah Yeung (Founder Secrets' Door)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Fri 26 September
16:30 - 17:10
China Deep Dive by Symrise: Decoding market trends
With: Florent di Marino (Fine Fragrance Perfumer Symrise) - Valérie Guo (Marketing Lead Fragrance China Symrise)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Fri 26 September
17:20 - 17:50
Cross-cultural smelling sessions: The French jury’s feedback
With: Yohan Cervi (Fragrance expert) - Fanny Amiel (Fine Fragrance Development Manager Symrise) - Gabrielle Fourcade (Writer at Nez) - Jérôme Herrgott (Co-founder Bureau du Parfum)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Sat 27 September
10:30 - 11:10
BeautyNEXT presents: Scents of China
With: Neve - Content Director, International Brands, BeautyNEXT
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Sat 27 September
11:20 - 12:00
Brand Panel / Design: When Chinese perfumery inspires new aesthetics
With: Chen Wang (Founder Cottee) - Bi (Brand Director To Define) - Bobber (Founder Zhufu)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Sat 27 September
12:10 - 12:50
Meng Gu: A perfumer’s journey between China and France
With: Meng Gu (Perfumer Robertet)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Sat 27 September
14:00 - 14:40
Envision iconic ingredients from East to West: the example of Oud
With: Abdullah Ajmal (CEO Ajmal) - Amandine Nikuze (VP Perfumery Ajmal)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Sat 27 September
14:50 - 15:30
Storytelling: New narratives shaped by China’s scent culture
With: Jing Li (Content creator) - Charlie Gu (Founder Jingzhi Media Group) - Lulu (Co-Founder Outis) - Wang Kaiqi (Co-Founder Outis)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Sat 27 September
15:40 - 16:20
Ingredient combinations and olfactive beliefs: Chinese specificities
With: Sarah Ching (Founder Aentos) - Christine Xiao (Founder Shu Zhi You Wei) - Bi (Brand Director To Define)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Sat 27 September
16:30 - 17:10
The new geopolitics of fragrance: Silk Road revival
With: Michael Feng (Perfumer and Founder Voice From The Sky) - Abdullah Ajmal (CEO Ajmal) - Amandine Nikuze (VP Perfumery Ajmal)
Accessible to visitors with a Paris-Shanghai Perfume Week
- Smell Talks
Sat 27 September
17:20 - 17:50
Cross-cultural smelling sessions: The Chinese jury’s feedback
With: Li Jing (Content creator) - A Hua (Perfume critic) - Liang Ji (Perfume critic)
Accessible to visitors with a Paris-Shanghai Perfume Week